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Retail Partner Marketing Manager

Company: Microsoft Corporation
Location: Redmond
Posted on: May 12, 2022

Job Description:

At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. In Consumer Channel Sales & Marketing (CCSM) our purpose is to create value with our partners, to market and sell innovative consumer solutions powered by Windows, Office, Surface, and Xbox. - We're positioned right at the intersection of customers, hardware partners, and channel partners. Our team works with ecosystem partners and internal business groups to drive digital excellence and e-commerce capability, as well as accelerate cloud and subscription adoption. Together, we win by delivering compelling at-home and on-the-go experiences combining intelligent edge devices and services that create Microsoft fans for life.We are seeking a Partner Marketer to drive a partner account or a handful of accounts, building full-funnel partner marketing plans and compelling customer experiences, leveraging worldwide guidance and proven omnichannel strategies across digital and physical environments. With the reach of 80,000 retail locations, 500+ partner websites and 139,000 retail sales professionals selling the Microsoft ecosystem, Channel Marketers have the responsibility of being the first, and sometimes only, impression of the Microsoft brand for our consumers. Channel Marketers also act as a subject matter expert for a line of business, helping to land and activate product priorities across our partner base. Channel Marketers have end-to-end responsibility for execution, including landing visual merchandising assets, digital execution and transformation on sites and demo platform sell-in. You will also work closely with Partner Activation Leads to influence conversion online & in-store through training, evangelism and direct sales motions. This role is pivotal and accountable to drive growth in revenue, profit and share for CCSM. - You will drive and facilitate strategic decisions about our marketing investment strategy, including marketing development funds management, and our marketing mix across key marketing disciplines. Your passion for our products and our partners will guide the team to execution excellence, a strong focus on ROI and accountability to sell-through. -You will act as a thought leader, a trusted advisor to drive strategic decisions about our marketing investment strategy and marketing mix across digital platforms, in-store presence, and retail activation teams. You're an omnichannel expert, adept at inspiring partners to accelerate their digital transformation and adopt, experiment and innovate with us. You'll be a champion of the brand and an evangelist of our connected product stories as you think globally while acting locally. You'll drive impact by leveraging data and insights in order to create more personalized experiences and maximize ROI. Your passion for our products and our partners will guide the team to execution excellence, a strong focus on ROI and accountability to brand advocacy and sell-through. -For our regional Channel Marketer roles, you will have ownership of either the PC Aisle or Gaming categories, working with Channel Marketers at the local level to land readiness and execution with our partners based on worldwide guidance and regional priorities. - These roles will drive the strategy, investment priorities, goals by account and goals by line of business through engagement with the subsidiary Channel Marketing teams, WW Consumer Channel Marketing and Category Sales. - The role is accountable for driving full funnel Channel Marketing plans and leveraging regional execution structures as appropriate. - - This role will work closely with the Digital Lead to drive omni-channel innovation and our Partner Activation Lead to drive connected product storytelling, partner readiness & in-store/online execution.By joining the Channel Marketing team, you'll work closely with Category, Channel Sales & Marketing Operations to drive full-funnel marketing for an exciting product and service portfolio that only continues to grow. As part of a [larger] regional team, you'll have the opportunity to share learnings and best practices with other markets as well as leverage the regional infrastructure for support and shared platforms. -Working closely with partners and customers, what's powerful about this role is the ability to help our partners transform - whether that be enabling new capabilities in digital, creating a point-of-experience in-store or building new channel/segment opportunities. -You will possess the creativity to lead the evolution of our strategy as well as the skills to create and sustain consistent operational excellence. You will also be someone who is passionate about inclusivity and are inspired by collaborating with high performing sales, category, and marketing teams.

Keywords: Microsoft Corporation, Redmond , Retail Partner Marketing Manager, Executive , Redmond, Washington

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