Sr. Acquisition Strategy Manager

Company: Microsoft Corporation
Location: Redmond
Posted on: May 14, 2022

Job Description:

Are you passionate about digital acquisition innovation and customer behavior? Do you like to drive business impact through innovative channels? Do you love to think creatively on how to acquire new customers and land brand stories through digital? If so, the Global Demand Center Acquisition team is looking for an Acquisition Strategy Manager to manage, optimize, and scale Microsoft's Commercial Cloud Marketing customer acquisition investments and performance. Responsibilities will include optimizing investments to drive high priority business outcomes, coordinating new campaigns & creative development, reporting, and connecting upper/mid funnel activities to downstream revenue outcomes. We are looking for someone who is hyper-analytical, and data obsessed. The ideal candidate can manage and own the performance of multiple acquisition campaigns, is able to work with multiple stakeholders, and can deliver quality work in a fast-paced and always evolving environment. This person will have passion in four core areas: digital strategy and execution, using data to connect investments to profitable business outcomes, agile approach to media investment and planning, and creative optimization and development. As the acquisition strategy manager, you will develop digital marketing strategy that supports revenue-based acquisition goals for a B2B audience and be accountable to delivering growth within the Commercial Cloud product portfolio.

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